One Day For Change 2018

On Friday May 11, our national teams took part in One Day for Change, Dentsu Aegis Network’s annual volunteer initiative. Across DAN, our people volunteered time to support more than 40 [...]

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Columbus x Google Summit 2018 pt. 3

The Product Roadmap for 2018 While we were at the Google Summit, we were humbled to take part in thought provoking and inspiring presentations. These speakers left the team with valuable [...]

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Google My Business

What is Google My Business Google My Business (GMB) is a free tool for businesses and organisations to manage their online presence in Google’s SERP and Google Maps. GMB lets businesses [...]

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Augmented Reality and Google Maps

Google’s recent annual developers conference (I/O) in San Francisco showcased the latest developments from the tech giant. One of the most talked about developments was Google’s voice technology capabilities and in [...]

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Columbus x Google Summit pt. 2

Following on from last month’s Value Optimisation piece, Mark Duffy, our National head of Performance is now focusing in on Performance campaigns and just how you can better optimise these campaigns [...]

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Driving Content Accountability

As a discipline, content marketing has grown exponentially. Today, we see 85% of Australian marketers embracing content in their marketing mix. (ADMA / CMI Institute) Despite this, only 40% of marketers [...]

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