The Pinnacle of Pinterest – The Launch of ‘Promoted Pins’

2015 started with some exciting social media news: Pinterest is going to roll out Promoted Pins to all US-based marketers from January 1st onwards, after a successful beta launched eight months ago. Brands such as Expedia, GAP, Nestle and Target were some of the select few to get in on the action, getting a first […]

read more

AC&E Excellence Awards

The Australian Creativity & Effectiveness Awards were held last Thursday in extravagant fashion at The Star and we’re delighted to announce that Columbus took home several trophies. We were awarded ‘The Pinnacle Innovation Award’ for our work on The Remote Control Tourist Campaign with Tourism Victoria in October last year. Columbus also received two highly […]

read more

What Every Marketing Manager Ought to Know About Google My Business

Google Plus was launched in 2011, and while it may have had a slow start in terms of user activity, in the last few years it’s seen significant growth in terms of usability and popularity. It also seems that both local and global businesses have taken notice, as more and more companies have started taking […]

read more
Purple City

ad:tech Content Collective 2014

Four Columbians had the opportunity to check out the ‘ad: tech Content Collective’ on Thursday and listen to the industry’s movers and shakers.  Our Experience Executive – Emilly Gorsky was particularly taken by Content King’s, Todd Wheatland view on Content Marketing and shares her insight into his work.    “It’s easy to do content, it’s […]

read more
Showing 1 to 4 of 14 results