What we do

Your consumer is human.

At Columbus, we believe in getting to know each and every one of them to influence their entire journey for positive, lasting brand experiences. Our talented and passionate team partner with clients to deliver the end-to-end brand experiences through our world-class data narrative.


Making stories come to life

Audience Insights
Brand and Campaign Strategy
Content Planning
Copywriting and Creative Asset Production (including Video)
Amplification and Measurement


Applied strategy for online affinity

Customer Experience and Strategy
SEO (onsite and offsite)
Auditing and Link Building


At the heart of everything we do

Data & Customer Strategy
Data Management and Analytics
Predictive Modelling
Digital Attribution
CRO and User Experience


Brand engagement and performance

Community Management
Analytics and Reporting


Excellence with our heritage products

Performance Strategy and Implementation
Paid Search and Programmatic
Affiliate Marketing


Having been in partnership for 7 years, MINI approached Columbus to assist with their analytics and data strategy. The Challenge Our challenge, find a solution…
Performance Marketing in 2019 – From Isolation to Integration As a Performance Marketer, it’s a disappointing statement to make, but despite the evolution in technology,…

Executive Leadership Team

Columbus, A Merkle Company

Rebecca Tos

Rebecca Tos

CEO, Australia

Bec leads Columbus and is the driving force behind our vision, brand, product evolution and culture across ANZ. Passionate for business strategy, mentorship and consultancy, Bec thrives on looking under the hood of businesses and solving complex business problems.

Mitchell McBeath

Mitchell McBeath

National Managing Director

Mitch is responsible for the national business, nurturing our people and client relationships to ensure we remain the leader in what we do. Mitch has extensive experience across a range of digital products and industry verticals and is passionate about driving new solutions and proving real value for clients.

Guy McGechan

Guy McGechan

General Manager VIC, WA & NZ

Guy leads our VIC & WA markets, with over 10 year’s digital marketing experience across the UK and Australia. Guy's passion lies with people based marketing & using data to improve the customer journey & drive value for clients.

Mark Duffy

Mark Duffy

National Head of Product and Partnerships

Mark leads our product, data and strategic division, the Columbus Core delivering strategic expertise in data, content, performance and social media to our clients. Mark is a passionate solutions focused advocate who thrives to deliver innovation that drives true long term business value to our clients.

John-Paul MacCormick

John-Paul MacCormick

General Manager NSW

JP leads our NSW market and has over 9 year’s digital marketing experience and strong vertical experience in the automotive, retail, insurance, banking, travel, FMCG and entertainment sectors. Outside of work JP loves to travel, stay active, snowboard and socialise with friends and family.

Contact Us

We’d love to talk to you if you think we can help your brand or business. If you are talented, driven and passionate about what we do, join our team.


Level 3, Bond One,
26 Hickson Road, Walsh Bay,
NSW 2000 Australia

T +61 2 8094 7499


South Melbourne,
VIC 3205 Australia
T +61 3 9693 5544


Gasworks Plaza, Lvl 2 Lobby 2,
76 Skyring Terrace, Newstead,
QLD 4006 Australia

T +61 7 3119 2400


Brookfield Place, Tower 2, Level 14,
123 St Georges Terrace, Perth,
WA 6000, Australia

T +61 8 6298 6860

South Australia

Level 2, 136 Greenhill Road,
SA 5061 Australia

T :+61 8 8408 0999


68 Sale St, Victoria Quarter,
Auckland City,
1010 New Zealand

T +64 9909 4701